Discover
Find your users before you talk to a single one
Score and rank your best user segments using real research methodology, before you book a single interview.
Start your first Discover free- Discover scores and ranks likely user segments using the Jobs to be Done framework
- No interviews needed to get started, just your product context
- Takes minutes, not a workshop
The problem
Most research starts with a guess. A team decides who to interview based on whoever's easiest to reach, or a hunch about who the "real" user is. That guess sets the direction for everything after it, and if it's wrong, you find out weeks later when the insights don't add up to anything useful. The traditional fix is a stakeholder workshop, sticky notes, a few hours nobody has time for.
How it works
Tell UXTruth about your product, who you think uses it, and what you're trying to learn.
UXTruth applies the Jobs to be Done framework to identify distinct segments based on the goals people are trying to accomplish, not just demographics.
Each segment is scored and ranked, with the reasoning behind the score, so you can see why one candidate outranks another.
You pick your target segment and move straight into Plan with that segment already defined.
What you get
A ranked list of user segments, each with its own goals and pain points laid out clearly enough to brief a client or a teammate. No black box score, you see the reasoning behind the ranking. This becomes the foundation the rest of your research plan is built on.